About Dana

Need a writing wingman?

My superpower? Uncovering the story.

Before I was a marketer, I was a journalist. A pretty good one. In 10 years, I won nearly two dozen awards.

The newsroom taught me to listen carefully and ask the questions that get to the heart of a story.

Today, I use those skills to interview you, drawing out your best ideas and unique point of view.

The resulting content breathes with your authentic voice. And it’s strategically designed to build trust and influence with your target audience.

Superpower 2: Voice chameleon.

Ever read something and think, “Oh, there’s no way they wrote that.”

Maybe you could believe the poster had that idea, but the words are all wrong. It doesn’t sound like them.

Yeah, those aren’t my clients.

I’m brand voice certified. I have an actual, scientific process for breaking down your voice into its distinct elements so I can recreate it in your content.

While we’re talking about your ideas, I’m also soaking up your voice.

All so you can share content that sounds like you and achieves your goals.

“Dana is great! She's an incredible communicator, writer, and she's great at synthesizing content from interviews and briefs.

I've worked with dozens of writers and agencies. She stands out head and shoulders above the rest.”

— KELLY ARNDT, ARBOR XR

Guest Posts & Podcast Appearances

Speaking Inquiries

  • Deep Dive into Personal and Business Branding

    PODCAST APPEARANCE

    WATCH NOW

  • How to Find Topics That Resonate

    PODCAST APPEARANCE

    Read More

  • 7 Lessons from Horror to Improve your content

    GUEST POST

    Read More

  • The Art of Storytelling in B2B Marketing

    PODCAST APPEARANCE

    Click Here

  • Want to Be a Thought Leader?

    GUEST POST

    Click Here

  • Content Marketing Simplified

    PODCAST APPEARANCE

    Click Here

  • Creating a Targeted Content Strategy

    PODCAST APPEARANCE

    Click Here

  • The Secret Language of Emotional Storytelling

    PODCAST APPEARANCE

    Click Here

  • Engaging Copy for Boring Industries

    PODCAST APPEARANCE

    Click Here

  • Differentiating Yourself from the Competition

    PODCAST APPEARANCE

    Click Here

10 Random Things About Me

  1. I’m a Leo on the Greek zodiac and born in the year of the sheep on the Chinese zodiac. So I’m both a lion and a lamb.

  2. I live an hour’s drive from one of the biggest metro areas in the US, but I can see a cornfield from my office window.

  3. I’m a boy mom, loud and proud.

  4. I drink black coffee and white wine (not at the same time).

  5. I’m a geek. My favorite fandoms are Doctor Who and Tolkien, but I am a fringe member of the Marvel and DC fandoms as well. And thanks to my geeky family, I can hold up my end of a conversation about Star Trek, Transformers, and a motley assortment of Nintendo properties and animes.

  6. When my high school and college classmates were taking Spanish, I decided to take German. It actually came in handy later in life when I worked in the US office of a German company.

  7. I don’t run. If you see me running, you should run in the same direction, because either something scary is behind me or I heard an ice cream truck.

  8. I’m a dog person.

  9. I love musical theater. In my early teens, I briefly wanted to be a Broadway star.

  10. I’m notoriously clumsy, with a particular gift for falling up stairs and walking into door frames.